Exhibitor Marketing Toolkit

Whilst we are fully committed to getting the right audience of decision makers within general practice and primary care to our event, research shows that those exhibiting companies who use their own communications channels to promote their participation at trade shows have a far more positive commercial experience than those who don't.

To assist you in making the most of your participation at Best Practice London, we have provided the following information and resources so you can shout out to your clients, prospects, and online communities and encourage them to engage with you at the event.

Social media is an extremely powerful tool for engaging with your online communities in a 'real-time' fashion. Research shows that exhibitors who promote their participation via social media before, during, and after an event are likely to have more relevant and engaged visitors to their stand.

So, what do you need to do?...

Step 1: Like and/or follow our LinkedIn, Facebook, and Twitter accounts and:

• See what updates we're posting about the event
• Share and re-post our posts to your groups/pages/connections/followers
• Be part of the Best Practice London conversation in real time

Step 2: Get posting! Let the world know you're part of Best Practice London - below you will find some additional information and resources to assist you in promoting your participation at Best Practice London via social media.

We have create a suite of banners for your company to use in its online promotions for exhibiting at Best Practice London. These can be used on your social media channels, website, and emails.

Download our official promotional banners

And, don't forget to add your company's personalised visitor registration link when using the banners.

The online exhibitor list section of B2B exhibition websites is one of the most visited sections by people looking to attend the event. All exhibitors at Best Practice London have an online exhibitor listing that promotes their participation in the event and includes the standard company contact information and where you are located in the show.

You can enhance your exhibitor listing - for free - by adding up to 3 product categories, selected from a pre-populated list. You can add/amend your product categories in your exhibitor listing at any time.

Additionally, your company add product information/images and press releases to your exhibitor listing to further promote your company, brands, or products - and there's no limit to how many you can add!

Sponsorship at Best Practice London presents an unparalleled opportunity to market your brand in direct association with this brand new event from the industry’s leading event brand for the general practice community. Depending on the specific sponsorship opportunity, your brand will be elevated above your competitors in front of:

• 1,600 highly targeted and relevant senior decision-makers attending the show
• Up to 40,000 UK professionals within general practice and primary care from our database

Ultimate. Brand. Exposure. Guaranteed!

To discuss available sponsorship and branding opportunities in more detail, please contact bp_team@closerstillmedia.com